• News (125)
    Campaign (07 Nov 2019)

    The Conservative Party appoints Topham Guerin

    THE CONSERVATIVE PARTY has hired Topham Guerin to work on its social media activity. M&C SAATCHI, who traditionally work with the party, has yet to be officially appointed.

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    bbc.co.uk (16 Sep 2019)

    Facebook removes altered Conservative advertisement

    THE CONSERVATIVE PARTY has had an ad removed by FACEBOOK after the political party altered the headline of a BBC News story. The social media spot carrying the BBC logo used the headline '£14 billion pound cash boost for schools' and linked to the original story that put the figure at £7.1bn. The article of the BBC website ran with the headline 'Multi-billion pound cash boost for schools'. The ads received between 222,000 and 510,000 impressions. 

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