• News (354)
    Campaign (14 Dec 2018)

    Coca-Cola appoints new GB marketing director

    COCA-COLA has appointed Paul Grace to the position of GB marketing director. He joins from CCEP and replaces Aedamar Howlett who was promoted to a European role at Coke. Grace will be responsible for marketing strategy and activation in Great Britain and Ireland across brands including Coca-Cola, Glacéau Smartwater, Schweppes and Fuze Tea.

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    Convenience Store (06 Nov 2018)

    Coca-Cola unwraps plans for Christmas 2018

    CCEP is rolling out limited edition festive packs which feature an image of Father Christmas drinking a bottle of Coke. Its famous 'Holidays are Coming' TV spot will also return mid-month, as its Christmas truck tour begins touring 24 UK locations, handing out Zero Sugar and Diet Coke samples to 240,000 consumers. People will be encouraged to recycle at each stop.

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