• News (20)
    The Drum (25 Apr 2019)

    Co-op campaign challenges the prevailing negativity of insurance adverts

    CO-OPERATIVE INSURANCE launched a campaign celebrating the wonderful, positive adventures in life that insurance enables us to do. ''For Life's Adventures' by PSONA Twelve features a podium with a button labelled 'press for adventure'. The ad sees curious pedestrians press the button and receive a card with a suggested adventure on it. The cards range from a little girl encouraged to make a gift, a women dancing with a hula hoop and a man building flat pack furniture. The social media campaign is running on FACEBOOK, TWITTER and INSTAGRAM STORIES, promoting the full range of Co-op insurance.

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    Prolific North (16 Feb 2017)

    Leeds agency unveils new Co-op Insurance campaign

    CO-OPERATIVE INSURANCE has introduced its new 'Bags More' campaign in order to communicate its products and their features in an easy-to-understand way. The campaign was created by Jump and will span email, on-site activity, direct mail and press.

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