• News (86)
    Exclusive (12 Mar 2018)

    CEREAL PARTNERS has promoted Sarah Fordy to the role of digital, communications and activation controller.

    The Drum (08 Sep 2017)

    Shreddies replaces nana mascots with ‘Shreddie or Not’ strapline

    SHREDDIES has released a new 30-second ad which runs under the strapline 'Shreddie or not'. Created by MCCANN LONDON, the ad uses a split screen to show two versions of a man's daily routine. In one version the day goes well because he has eaten his morning Shreddies, and in the other everything goes wrong with humorous consequences. The work will be supported by outdoor, tactical social media and digital activity. 

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