• News (48)
    The Drum (07 Mar 2019)

    Ministry of Defence leverages brand equity with Casio watch partnership

    MINISTRY OF DEFENCE has teamed up with CASIO to create a high-end collection of watches called G-Shock. The range will include three distinct designs in a nod to the Royal Navy, British Army and Royal Air Force. It will launch in March 2020. IMG handled the licensing deal.

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    Exclusive (04 Jul 2018)

    CASIO has appointed Jen Kelly to the role of senior brand manager. She joins from BREMONT.