• News (404)
    The Grocer (01 Mar 2018)

    Budweiser replaces Carlsberg as England football sponsor

    BUDWEISER has replaced CARSLBERG as the official sponsor of the England football team and Wembley Stadium. The new deal will see a wider selection of the company's brands available on match days, with the aim of upgrading the fan experience at Wembley. Budweiser has also renewed its partnership with The FA Cup.

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    Campaign (26 Feb 2018)

    Carlsberg calls time on England sponsorship after 22 years

    CARLSBERG will no longer sponsor the England football team after this summer's World Cup. It marks a shift in the beverage brand's strategy which will see it invest more in music and festivals. 

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