• News (200)
    Prolific North (01 May 2019)

    Frank celebrates 'whopper of a win' with Burger King contract

    BURGER KING has appointed FRANK as its UK PR agency after winning a four way pitch. Frank will support the brands transformation through integrated consumer campaigns in collaboration with BBH and Coolr. The agency will be handling the press office, regional support for the brand’s new restaurant program and crisis and issues management. It will deliver creative activations to drive awareness and relevance to a younger audience.


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    PR Week (17 Apr 2019)

    Burger King served only Whoppers in a bid to reignite consumer love

    BURGER KING launched 'The Whopper mandate', a promotional day where it only offered the Whopper, free for customers who downloaded its app. BBH LONDON created the out-of-home and press campaign on 17 April and was supported by a pair of TV ads. Customers after anything other than a Whopper were out of luck. The campaign for the Whopper was Burger King UK's first in a decade.

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