• News (331)
    Campaign (26 Mar 2020)

    Mini launches global creative review

    MINI has launched a review for its global creative business. The car brand is looking to hold pitches in April for a new global 'brand partner' as it considers bigger international product launches, campaigns and activations. Mini's global agency partner Jung von Matt is not affected by the review as it is a new piece of business. The review is being led by the procurement team at BMW.

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    Campaign (16 Mar 2020)

    BMW "Discover the BMW Plug-in Hybrid range" by FCB Inferno

    BMW has launched a campaign to promote its new Plug-in Hybrid car. The work was created by FCB INFERNO and features a car driving through a desolate forest at night, highlighting the benefits between petrol and electric. It will be supported by social media, digital and out-of-home activity. WAVEMAKER handled the media. 

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