• News (7)
    Campaign (12 Jan 2018)

    Betsafe pits Man City against Saracens in battle of the ball games

    BETSAFE is aiming to establish once and for all which sport involves greater skill, football or rugby, in a video content series featuring superstars from MANCHESTER CITY and Saracens. 'Overcome the odds' by Betsafe with Fuse and PRETTYGREEN sees players from the Premier League leaders and European Rugby champions take place in a series of challenges. Episode 1 sees footballers Sergio Aguero, Fernandinho, Danilo and Nicolas Otamendi attempting to control an array of balls thrown by former City keeper Shay Given from a high distance. Future episodes to be released include taking shots at goal in the face of a wind machine and catching balls through a wall of smoke.

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    The Drum (18 Dec 2017)

    Betsafe: The walk of adversity by Snap London

    BETSAFE has launched a new ad campaign featuring a host of global sporting stars. 'The Walk of Adversity' by Snap London tells the story of the struggles, adversity and odds faced by Betsafe's brand ambassadors before they walk out to overcome them. The ambassadors include MMA star Conor McGregor, boxer Tony Bellew, jockey Sam Twiston-Davies plus stars from Saracens and Manchester City. Snap London created a series of 60-second online films for each individual ambassador and the campaign will be running in the UK, Ireland and Norway across 30-second TV, digital, out of home and sponsorship idents.

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