• News (868)
    Campaign (02 Jan 2020)

    Diet Coke calls on people to resist change and celebrate themselves in 2020

    DIET COKE has launched a 30-second spot which encourages people to remain the same in the new year and embrace themselves as they are. Created by WIEDEN & KENNEDY, the ad sees a woman lounging on a giant seashell inflatable in her local swimming pool and a man using bright pink telephones in the office, before Love Island star Ovie Soko appears in a nail parlour sipping on a Diet Coke. The work is part of the brand's ongoing 'You Do You' campaign which will also see limited edition cans launched with popular phrases such as 'Yaass' and 'It's lit'. 

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    Campaign (19 Dec 2019)

    Coca-Cola adds Droga5 to roster

    COCA-COLA has appointed DROGA5 to its agency roster. It will serve as a digital agency partner for the brand in Western Europe.

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