• News (29)
    Campaign (21 Mar 2017)

    Berocca "Be more Berocca" by J. Walter Thompson

    BEROCCA has launched a 30-second TV ad with the help of JWT starring a body-popping chameleon. The ad that hopes to demonstrate the energizing benefits of vitamins is set to the sound of Panjabi MC. Supporting activity will include video on demand, outdoor, digital and social media. Media for the work was handled by MEDIACOM.

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    The Drum (17 May 2016)

    J WALTER THOMPSON has created a new global campaign for Bepanthen, the BAYER skin care brand. The three-minute film begins with mothers talking about their babies and the lengths they go to in making sure their baby is happy and healthy in the first month after birth. ‘Tenth Month’ then asks how the mothers feel about themselves. All the mothers respond by saying they haven’t had time to think about themselves with the focus being on their newborns. The campaign seeks to refocus attention on new mums and offers an online platform with practical advice and guidance. The campaign spans online, print and outdoor. A children’s book written for new mums will also launch.