• News (777)
    Campaign (05 Aug 2019)

    George at Asda "Back to school" by AMV BBDO

    GEORGE AT ASDA has launched a 30-second ad promoting its back to school range. Created by AMV BBDO, the ad sees a little boy running from a monster at lunch time, which turns out to be just another classmate. It runs under the strapline 'Clothes built for their imagination'. BLUE449 handled media for the campaign.

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    Retail Gazette (09 Jul 2019)

    Asda pledges to remove plastic bags from online deliveries

    ASDA has pledged to stop using plastic bags for its online orders, as it aims to save over 500 tonnes of plastic each year. The initiative will begin on 31 July and follows a successful trial period in south-west England and Dartford.

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