• News (90)
    The Drum (05 Dec 2017)

    Age UK’s cyclical film explores the unrelenting seasons of elderly isolation

    AGE UK has released a new Christmas ad as part of its 'No One Should Have No One' campaign. 'Just Another Day' follows an elderly man's unchanging daily routine without any human contact during the festive seasons. The man is longing for some connection as he leaves a voicemail recording on his phone, only for no-one to call or leave a message. The ad was made in collaboration with MANNING GOTTLIEB OMD and Drum and will be supported across digital out of home, Age UK's website and social media channels until 26 December. To support the campaign, Manning Gottlieb has brokered a deal between Age UK and CHANNEL FOUR's 'Old People's Homes for Four Year Olds' for a Christmas special airing on 18 December.

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    Campaign (25 Jan 2017)

    Age UK "When you leave" by Arthur London

    AGE UK is promoting its 'Leave a Legacy' campaign with a new 60-second ad asking people to leave a gift to the charity in their wills. 'When you Leave' by ARTHUR LONDON shows two elderly people going about their daily lives alone, in order to show how donations can make a big difference in the lives of older people.

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