• News (191)
    Convenience Store (13 Mar 2018)

    UK launch for Bundaberg Brewed Drinks

    AG BARR is to launch Bundaberg Brewed Drinks in the UK later this month. Bundaberg is a family-owned Australian brand that brews premium non-alcoholic beverages. AG Barr will bring six flavours to the table: Blood Orange, Ginger Beer, Lemon, Lime & Bitters, Peach, Pink Grapefruit and Root Beer.

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    Talking Retail (27 Feb 2018)

    Rubicon re-launches Stills juice range

    AG BARR is re-launching its Rubicon Stills juice range to target the broadest possible range of consumers across a wide variety of occasions. The new range will be available from March and will consist of Rubicon Regular, Rubicon Light & Fruity and new Rubicon Deluxe available in Mango and Guava flavours. A £5m marketing campaign will support the launch, including outdoor advertising, sponsorship of the ENGLAND CRICKET team through the summer, sampling activations and on-pack promotions.

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