• News (15)
    Campaign (15 Mar 2018)

    Reebok creates boxing experience in Sport Direct store

    REEBOK created an in-store boxing experience ahead of the UFC Fight Night this weekend. The 'Reebok knockout' at SPORTS DIRECT in Oxford Street gave customers the chance to test their skills on a punch bag. Reebok then created a GIF animation of their efforts and encouraged guests to share it on social media. Visitors were also able to enter a competition to win one of five VIP packages to the UFC Fight Night at The O2. The event took place on 15 March.

    Read Full Article

    Exclusive (09 Feb 2018)

    AEG EUROPE has hired Tom Littlechild as marketing & communications director.