• News (198)
    The Drum (08 Apr 2019)

    Irn-Bru embraces body positivity as a 'champion of gingers'

    IRN-BRU has positioned itself as the 'champion of gingers' in its latest 60-second ad. The humorous spot lists the downsides of being a redhead, before celebrating how gingers stand out from the crowd. The ad, created by LEITH, is read as a poem by Scottish actor Jack Lowden. 

    Read Full Article

    Campaign (10 Dec 2018)

    Rubicon picks Red Brick Road to reposition brand and handle social activity

    AG BARR has appointed RED BRICK ROAD to handle creative for Rubicon following a competitive pitch. The agency won the business against two other agencies and has been tasked with delivering a new positioning and strategy for the brand, as well as running Rubicon's social media platforms. Incumbent BMB did not repitch for the account.

    Read Full Article